Performance & SEO

Dalton is designed for speed and has zero impact on your search rankings.

Performance

No Flickering

Dalton loads in under 50ms—users never see flickering or content shifts when experiments are applied.

Minimal Impact on Load Times

We measure performance on pages before and after Dalton integration. Our findings show minimal practical impact, achieved through:

• Edge Content Delivery - Content optimized at the edge for fast global delivery
• Efficient Payloads - Minimized data transfer with smart optimizations

Core Web Vitals

Zero impact on Core Web Vitals scores. No layout shifts, no performance degradation.

SEO

Dalton does not affect SEO.

• Search engines see your original page content
• No cloaking or deceptive practices
• Changes happen client-side after the page loads
• Your organic rankings remain unaffected

Dalton optimizes for real visitors without impacting how search engines crawl and index your site.